Anwar Sadat Essay

In your view, how have rhetorical techniques been used to reveal memorable ideas in the speeches set for study? Support your view with detailed reference to at least TWO of the speeches set for study. Great speeches combine rhetorical techniques and structuring to reveal and emphasise their key themes and memorable ideas. This is evident in Anwar Sadat’s â€Å"Statement to the Israeli Knesset all of which present ideas memorable in both their original contexts and to contemporary audiences.†, Paul Keating’s â€Å"Funeral Service of the Unknown Australian Soldier† and Sir William Deane’s â€Å"On the occasion of an ecumenical service for the victims of the canyoning tragedy†, One of Sadat’s most memorable themes is the value of â€Å"permanent peace based on justice†. Sadat employs a range of rhetorical devices such as emotive language, repetition, enumeration, imagery and juxtaposition to ensure his audience is convinced of the value of â€Å"permanent peace based on justice† and remembers the idea. Words such as â€Å"annihilate†, â€Å"bereavement† and â€Å"rejection† are used to force his audience to experience how it feels to live without â€Å"permanent peace based on justice†. The repetition of the phrase emphasizes that this idea is one of his key concepts, and also allows the phrase to be brought up again in the audiences mind allowing the concept to ‘sink in’. Sadat also uses accumulation, structuring his arguments as â€Å"the first fact†, â€Å"the fifth fact† etc, and later, when stating his conditions for peace he uses â€Å"first, second, third†. This technique allows his audience to better follow his train of thought and clearly understand how he has come to these conclusions and making his argument seem more logical and correct. Also, by stating his arguments as a â€Å"fact† he gives them more authority. Lastly, Sadat uses imagery to portray two possible futures. One is of â€Å"the ruins of what mankind has built and the remains of the victims of mankind†; the other is of â€Å"a smile on the face of every child born on our land†. By juxtaposing such extreme vision Sadat forces his audience to agree with his pint by appealing to a common goal of a better future. Sadat ensures his audience remembers the idea of â€Å"permanent peace based on justice† by employing a number of rhetorical devices to ensure they both understand and agree with the idea.

High School Cliques Essay

The school environment causes natural polarization of peoples with similar backgrounds, attitudes, or any other factors that would form certain peer groups, or ‘cliques’. This is particularly observable in the High School setting, as the predominant social groups are composed of adolescents who are beginning their socialization process. This socialization forms various groupings or factions that are highly noticeable in High School. The modern media, who continually builds on and establish the perceived cliques and groups in movies, shows, and other media venues, is repeatedly echoing the reality. This has created stereotypes of High School cliques, such as: (1) the popular group, (2) athletes, (3) nerds, (4) racial segregation, (5) pop-culture groups like rockers and hip-hop, (6) outcasts, and (7) other groups. The converging elements of a particular faction can be varied and numerous. These cliques can be students who eat together, or hang out with each other after class. Racial profile can also be a strong factor, as with the social class and background. Even personal preference and culture can bring together different kinds of peoples. High school youth converge because of the reason that they find something in common with the group that they are with. The first clique in High School is the popular student. Usually they are the student leaders or even cheerleaders and well-known members of the student body. They can be socially advantaged as they are driving newer cars or organizing fancier parties. They can be part of the group on the merit that they are simply popular in the batch. These students are usually the first ones remembered and recalled in reunions or gatherings. They are seen as role models, or at the other extreme, a source of jealousy and hatred. The second group, the athletes, can overlap with this first group, because basketball and football players can be highly popular in High School. Another High School clique are the nerds, who are the most participative in class or gets the highest grades in any subject. They would congregate in the canteen and converse about math or politics or any other academic topic. They are stereotyped as being shy and wearing big glasses, and are very grade conscious and studious. Apart from this group, other cliques can be divided according to culture lines, like rockers or hip-hops. They are usually secluded and non-conventionalists, and would gather on their own parties and gatherings. Another notable group are outcasts, who are usually the but of jokes, and would have severe emotional and psychological problems. Some would also note that racial background would be a strong determinant in formation of cliques. Asians or African Americans or Caucasians would most likely hang-out with each other, which does not imply discrimination, but merely cultural identification. They also form different and very distinguishable cliques in High School. High School is the stage of life wherein social interaction is at its most dynamic, as young adolescents are placed in a social environment outside their homes, and forced to polarize into different groups. Although these High School cliques can be regarded as mere stereotypes that may not always necessary be apparent in a social context, there is a ring of truth in the observations. Since the school is a hodgepodge of different backgrounds and cultures, it is natural for the youth to find people they are familiar and comfortable with. This reality, coupled with media hype, reinforces the perception that different High School cliques do exist.

An Assessment between the Movies, Japans War in Color and Why We Fight

An Assessment between the Movies, Japan's War in Color and Why We Fight The films â€Å"Why We Fight† and â€Å"Japan’s War in Color† are vastly different from one another due to objectivity of the films. The ways that these two films present themselves give hint to the purpose that these films were trying to make. The film, â€Å"Why We Fight† was commissioned by the Department of Morale, and was meant to give reason for America’s involvement in Asia. The film’s purpose is obviously meant maintain and gain support for the war effort on America’s mainland. The film is targeted at American citizens living in places like Atlanta, Georgia, Washington D.C., or in Portland, Oregon. The film, â€Å"Japan’s War in Color† offers an analytical approach to the various causes of the war in Asia. The objective of this film is to provide a more accurate depiction of the causes and effects of the war in Asia. This film being targeted towards scholars of this area of history. The first contrast that needs to be made between these two films is the nature of their narrators. It seems to be that in the film â€Å"Why We Fight†, the entire dialogue is made by what seems to be a masculine American voice. When the narrator is interrupted, it is in place of an American source, such as the ambassador of China speaks about Japan’s occupation in China. Even when the US ambassador is speaking, he seems to be reading allowed cue cards. Now this is purposively done in order to make the US a hero as much as possible. Even the use of a masculine voice is done purposively to bring about sentiments of honor and duty. Now in the other film â€Å"Japan’s War in Color†, different perspectives are given, which themselves are spoken in a Japanese dialect. Both sides are shown, such as small pockets of rebellion against the military emperorship of Japan, and even hardline militarist Japanese testimonies. What makes that special is that little room fo r biases are left, since both sides are shown in equal proportions. Now this is done simply because this how the academia works, evaluation and detective work must be done. Next what needs to pointed out is what type of footage is shown between the two films. I could not but help but get a sense that military demonstrations were the bulk of the film â€Å"Why We Fight†. Then oddly enough, a few scenes seem to be taken from Hollywood films, especially when they were describing the old Chinese culture. One scene describing the Great Wall of China, the footage of men on horse back in what seemed to steppe bandits looked very Hollywood clichà ©. But the over use of military demonstrations, marches, soldiers storming trenches, close ups on Japanese soldiers looking menacing is done with the objective of making the US seem a hero in comparison of the Japanese. Even the depiction of the Chinese make it seem that they are under the US responsibility. The use of debasement is placed on the Chinese, sense one they are not given any representation other than the narrators own view of them, and makes it seem that they can not help themselves from the Japane se forces. The footage in the film â€Å"Japan’s War in Color† is extremely different from â€Å"Why We Fight†. First off, footage of typical Japanese life is shown, such as people working in the fields, footage of Tokyo on a normal day, footage various festivals. The footage attempts to encapsulate the whole human experience in the 1930’s and early 1940’s in Asia. Indeed, there is footage of war, but in this film it is hard at times to distinguish who is harming who. War is depicted as messy and full of collateral damage. Much rather this film isn’t attempting to call for more war, but expose the vices of war. While trying to find some similarities between these two films, they only seem to agree based on the large historical facts, for example Japan’s occupation of Korea and Manchuria, Japan being the single most powerful state in Asia, and Japan’s imperialist campaign in Asia. But how these are expressed and analyzed are in different formats. For example, in â€Å"Why We Fight† these events are expressed in a outsiders point of view, which in this case is described as Japanese aggression. In the film, â€Å"Japan’s War in Color†, opinions are expressed from mainland Japan, people in China, intellectuals, soldiers on both fronts opinions are expressed to see their motives and explanations for taking part in the war. In summary, the contrasts overweigh the similarities between the films. These two films have two complete different objectives. The makers of each film had in mind a certain way of depicting the war in mind. In the â€Å"Why We Fight†, it was a propaganda film meant to maintain support for the war in America. Certain things were done to achieve this such as refusing to use Japanese sources, focusing on the military aspect of Japan, and debasing the Chinese as helpless people needing American assistance. The film â€Å"Japan’s War in Color† was a academic piece meant to expose the different views that were held during this time in Asia. To explore both the militarist, the common folk, the liberals, the radicals, and the unaccounted for. The film was meant to explore the human experience that occurred in this time of human civilization.

Human Resource Development College Essay Example | Topics and Well Written Essays - 2500 words

Human Resource Development College - Essay Example Thus, it is necessary for managers to understand organizational behavior. Organizational Behavior studies focus on three aspects: the individuals, groups & structure. Some of the day to day operations issues of organizations that organizational behavior studies address are change management, motivation, groups, employment turnover, conflict, work design, work stress, leadership issues, power & interpersonal communication. Managers need to understand organization behavior in order to be successful in their four management functions of planning, organizing, leading & controlling. I The Individual: While assigning duties and responsibilities, managers need to take account of the individual's abilities. Ability is defined as "an individual's capacity to perform the various tasks in a job." Human beings are believed to be equal. However, this is not true when talking in organizational context .People have there own individual abilities. Intellectual ability is defined as "That required to do mental activities". There are various dimensions of intellectual ability including aptitude, verbal comprehension, perceptual speed, inductive reasoning, deductive reasoning, spatial visualization, & memory. Physical ability is defined "as that required to do tasks demanding stamina, dexterity, strength and similar characteristics". A manager needs to conduct a stock count of skills and abilities preset in his workforce that he can utilize to achieve the ability-job fit. Matching abilities to the job design is necessary to enhance employee performance. Personality is defined as the sum total of ways in which an individual interacts with others. Every individual has a different personality. The determinants of personality are heredity, environment & situation. Personality traits are characteristics of personality in different situations. These traits describe an individual's behavior. Research has been conducted to isolate and identify different personality characteristics. Myers Briggs Type Indicator is one of the most frequently used personality tests. The Myers Briggs type indicator is a personality test that identifies four characteristics and classifies people into 16 personality types. The sixteen primary personality traits are reserved vs outgoing, less intelligent Vs more intelligent, affected by feelings vs emotionally stable, submissive vs dominant, serious vs happy go lucky, expedient vs conscientious, timid vs venturesome, tough minded vs sensitive, trusting vs suspicious, practical vs imaginative, forthright vs shrewd, self assureds apprehensive, conservative vs experimenting, group dependent vs self sufficient, uncontrolled vs controlled and relaxed vs tensed. The Myers Briggs Type Indicator is criticized for lack of supporting evidence. The Five Factor model or the Big Five Model is being used more often because of the high amount of research that supports this model. According to the Big Five model five basic personality dimensions underlie al others. The big five factors are extraversion, agreeableness, conscientiousness, emotional stability and openness to experience. Today's managers also face the challenge of making decisions that are in compliance with the values , ethics and culture of the society that they operate in and the sub culture f their own organization. This problem always existed but has intensified due to globalization and expanding of international business. Values are defined as "basic convictions that a specific mode of

Fine art ba Essay Example | Topics and Well Written Essays - 8000 words

Fine art ba - Essay Example Developments in the field of Art and Architecture emerged from the Classical to the Modern. There is indeed a clash within the academe as to how art and architecture must be assessed in the same respect to that of the general public or the viewers who have been hostile and unreceptive, in most cases, to the new form and standards of art and architecture that emerged and presented by the artists and innovators themselves. This is the condition that shows why Art Historians are busy rewriting art history. This is applicable to Lego since the said toy became a method in artistic production which will be discussed on the latter part of the dissertation. In this paper, there is an investigative, critical and synthetic approach and analysis as to how the Lego art and architecture, the external influences to the concept of construction, and the development of the style throughout time, in all aspects reflect the status and condition of Modern Art and Architecture. Frank Lloyd Wright will be dealt with in this paper as well since he is one the well-known architects that formulated new designs and conventions in terms of architecture. There will be an assessment of the modes of artistic production, specifically on the conception of form, the conventions of the work of art, the aesthetic appeal, the social context and observe clearly what are the difference and similarities among the three and the possible influence of one to the other. Also, the dissertation will try to investigate further the ambivalent connections of the aforementioned stylistic concepts. In achieving a cohesive and synthetic assessment of the matters that pertain to the subject being tackled, there will be a thorough deliberation of the relation of the aforementioned topics to its social, cultural, political, and economic contexts. Inevitably, these contexts provide a crucial playing field for the flourish and failures that art and architecture faced

Social Media and Academics Essay Example | Topics and Well Written Essays - 1250 words

Social Media and Academics - Essay Example New media technology is highly associated with the transfer of information that is designated to be manipulated in some way. There are basic traits that are common to all forms of new media technology that confirm that social media is a form of new media. First, all forms of new media technology can be utilized in nearly all the markets across the world, that is, they are not bound or limited to any geographical factor such as distance. New media technologies also have the great level and speed of communication, which is attributed to the fact that they highly utilize the internet. Thirdly, the high level of interactivity enables the users to adopt new methodologies while they are transferring their own information. Fourthly, the new media technologies can incorporate other forms of communication such as telephony and video, which were previously isolated by old media (Leah and Sonia, 2002). Based on this traits, it is correct to assert that social media is a form of new media since the studies by Neal (2012), equally stated that various social media sites have the traits listed above. Social media sites The discussion in this present study will be referring to social media sites such as Facebook, which is the world’s most popular social media sites, followed by Twitter. LinkedIn is a popular social networking site mainly for businesspersons and professional while academia.edu is a social networking site for researchers and academicians. Other popular social media networking sites with mixed capabilities include MySpace, Google Plus, and Tagged, among others. According to Leah and Sonia (2002), one of the most critical features of these social media sites is interactivity. In this regard, the authors stated that social media technologies have the capacity to enable user-to-user interactivity and interactivity between the information and the user. This statement tends to prove that social media has brought about a paradigm shift that existed in the tradit ional model of communication which was â€Å"one-to-many† i.e. mass media communication. However, social media has enabled communicated to be conducted via the approach of â€Å"many to many† communication i.e. individualization media. Oliver (2007) further stated that interactivity option in most social media sites has so far been enabled by media convergence, the digitalization of media and dissemination of internet access points. The interactive capabilities of social media sites enable it to be applied for various uses that include socialization, educational, marketing, and a medium of communication. How social media is linked to academics As it has been noted above social media, has great capabilities of improving the interactivity between users and therefore, from an academic's perspective Joosten (2012), stated that it has recently been integrated into the online learning or e-learning platform, whereby besides using the official e-learning websites, the teacher s and learners also interact with each other via social media sites. In the writings by Wankel (2011), he stated that social media has created a link with academics since learners have developed their own links or pages whereby they interact and share notes as well as ideas that pertain to their learning process.

Essay One Example | Topics and Well Written Essays - 1500 words

One - Essay Example Terrorism has become a menace and it hampers development and growth of a country. It is very important take appropriate measures. 250000 people were approximately killed in the bombings of Hiroshima and Nagasaki; this still remains the most dreadful massacre of the civilians ever to take place in the history. A lot of things changed after the Second World War, the US became a force to reckon with. The US also tested atomic bomb under water and this was first done in the year 1946. The Bikini Islands in the Pacific was the place where these tests of atomic bomb were conducted. "The United States Representative to the UN Atomic Energy Commission unveiled a plan under which the US would surrender its monopoly of atomic weapons to an international body. The Soviets refused the proposal, and proceeded to develop their own weapons." (Baruch Plan for Atomic Control, 22 April 2009) In Germany nine of the most influential people were hung after their trials, these nine people committed malicious crimes such as killing about nine million Jews. The Germans just wanted to ensure that this should not be repeated and hence did justice to these nine people. In the year 1947 the Asian countries also made significant progress, India and Pakistan got independence and formed their own governments, this independence was achieved after a long struggle with the foreign forces. These were some of the most significant events that took place after 1945. US War on Terror The US war on terror was launched after the 9/11 terrorist attack on the World Trade Center, the US bombarded several countries to eliminate the terrorists, countries like Iraq, Afghanistan and a few others were invaded by the US. The sole purpose was to eliminate the menace of terrorism. During this invasion the US crossed all limits, several unethical activities were also carried out by the US soldiers, and they redefined the word torture. Several Iraqi citizens had their body parts removed by the US soldiers; many dogs were also used in this operation to torture the citizens. The eye balls of several people were removed and many barbaric activities took place. The US claimed that Iraq was in possession of biological weapons capable of mass destruction but no such weapons were found once the operation by the US in Iraq was completed. Saddam Hussein was also brought to justice during this invasion; he was hanged till death by the US. There are several ethical factors involved in "W ar on Terror". On the other hand the war on terror has decreased the terrorists' activities to a significant extent. The US eliminated many terrorists by air strikes in countries like Iraq and Afghanistan. The same has reduced the activities of the terrorists and the same has dampened the zest of the terrorists which was very essential. Dampening the zest of the terrorists was very important because had this not happened, the terrorists would have executed several major strikes across the world. The war on terror is a very debatable issue, ethically it may be argues that it is a very bad thing but realistically it is a very good thing and there was a very high need for such a war on terror. The Impact of Terrorism Terrorism has affected our lives and there are no two ways about it, the impact it has left on the people who have lost their near

Understanding IEP Meetings Essay Example | Topics and Well Written Essays - 500 words

Understanding IEP Meetings - Essay Example The special education teacher is very instrumental in addressing the special and individualized needs of the learner. The special education teacher provides recommendations on how the special learner can succeed in the learning process; for example, giving front row seat to the learner with short vision. The local school district representative ensures that the school administrating and teachers effectively implement the conditions set in the IDEA 2004. Example includes, providing appropriate individualized education to the student requiring special learning attention (Friend, 2012). The school psychologist is also another IEP team member. His/her role entails addressing the psychosocial needs of the student; for example, ensuring that the student is in a fit mental state so as to enhance learning. The student is the most important member in the team. The student is required to explain the challenges that he/she experiences in the learning process. The private therapist caters for th e emotional, social and psychological interests of the student. Example entails, guiding the students on the most appropriate approach of relating and communicating with fellow students and teachers, so as to improve learning process (Kamens, 2014). The care provider has the key responsibility of positively guiding the student in all learning activities. The family friend is also critical in socially guiding the student towards adopting positive learning activities. The final member of the IEP team is the reading or behavior expert. The expert is expected to provide professional opinion, in regards to approaches of improving education and related activities of the special student (Patterson, 2013). The chapter 5 video illustrates the IEP team members who took part in the meeting. The required members were present in the meeting. The student, Dominic, was adequately accompanied by his parent. The dad is

M Assignment Example | Topics and Well Written Essays - 1000 words

M - Assignment Example It may also refer, it seems to instances that are out of the box or the mold of what I would normally expect in such events or circumstances. Reason for Choosing the Vignette I find from my experience teaching Arabic that the daily circumstances of that has yielded a lot of surprising twists and turns, especially when it comes to how my students actually react to the lessons, and to the way their attitudes and energy for the class seem so different from my expectations, but in a positive way. Their reactions sometimes get me thinking about just how much Arabic can mean to students, and just how the teaching has also taught me a lot. Far from being a monotonous chore, teaching Arabic is a daily source of surprise and insight for me. As such, it seems to me the vignette is the best way to represent these everyday startling things. Also, I have had this startling exchange with some students in my mind that I wanted to share. It seems from the texts the vignette is the best way to captur e these exchanges. The vignette is essentially story-telling, and I do have this story to tell, one of many actually. The vignette is supposed to capture the essence of something that strikes me, and this indeed is what I want to convey. There is something striking about what really motivates some of my students to study Arabic intently. It is not for the reasons that I thought they had. Moreover, from where I am coming from, it is the opposite of what I expected from students coming from a wealthy country. The vignette is the perfect vehicle to transmit this sense of being surprised that things are not what they seem as far as my students are concerned and what motivates them. Mode of Use of the Vignette The text prescribes a way to go about writing and sharing experiences via the form of the vignette. This paper follows that prescription in a series of steps. The mode of use is the application of the instructions to narrate some classroom exchanges between me and my students. The focus is on the reasons that students choose to apply themselves very hard in order to learn Arabic. The vignette is sued to be able to bring out the insights into the motivations of the students. The texts describe vignette-writing as a process with specific elements. The important thing here is that this current paper made use of the commentary feature of the vignette, so that I may share my insights into the surprising responses of my students regarding what motivates them to learn Arabic and attend my class. Sample of Collected Data This exercise made use of data collected from responses to the questions on motivation that were administered to members of another class. For this I was able to get the good cooperation of the teacher of the other class, Qassem. The objective was to gauge what motivated the members of that other class to study Arabic. I then compared their responses to the questions on motivation with my own observations in my class. The Vignette- Teaching Arabic My vignette is a story that I want to share relating to some interesting experiences during my time teaching Arabic as secondary language for Americans and immigrants of Arabian descent. This has been the focus of my action research so far, and I find it to be a very fulfilling experience. Everyday I learn something new and surprising. Moreover, I can see a little of myself and my struggles in the struggles of my own students learning Arabic.

Sustainability supply chain management Research Paper

Sustainability supply chain management - Research Paper Example Generally, such pressures tend to reverberate alongside an organizations supply chain, especially the big multinationals preferably dealing consumer based products (Carter & Easton, 2011). As of today, public scrutiny is on the rise as consumers are currently aware of the fact that not only the final product that needs close observation, but also the supply chain used by an organization requires close monitoring. This paper will seek to research on sustainability, supply chain management, and bring out factors affecting the functioning of a supply chain. Many supply chains among different industries tend to absorb various external pressures, which traditionally act as a reactive stance to industries’ supply chains. However, several examples exist whereby a number of supply chains used by numerous organizations introduce instruments suitable for rolling out suitable and sustainable supply chains (Elsevier, 2008). Reliable evidence from approved sources maintain that sustainable supply chain management is that which seeks to put into place socially responsible and green proactive products into the identified market. Additionally, such supply chain management introduces performing, competitive, and environmentally acceptable processes into organization’s supply chain. ... anages and cooperate the flow of information and materials of a company effectively, it is true to say that, sustainable supply chain management revolves along three dimensions namely stakeholder, economic, and social requirements. This shows that, sustainable supply chain management takes into account the requirements of a stakeholder, economy, environment, and society (Carter & Easton, 2011). Nevertheless, it is crucial to note that for the social and environmental criteria to remain active in an organization’s supply chain, supply chain members must fulfill the aspect of competitiveness via meeting the needs of customers and related economic criteria. Attributively, as theories and principles of management linked closely with sustainable supply chains continue to advance, requirement for extra or rather additional critical analysis and investigation arises to comprehend further the field. As part of looking for ways to understand better the field of sustainable and supply c hain management, this research sought to identify a number of opportunities that needed investigation. Some of them include reviews of particular lines of development concerning the intersection of supply chain management and sustainability. Furthermore, case studies or empirical fields of companies as well as other initiatives of chain actors whose aim is to enhance aspects of sustainability issues needed a closer outlook (Elsevier, 2008). Cases and concepts considered during integration of particularly relevant sustainability issues within the supply chain management also proved to require research as this field is maturing rapidly. Particularly, contributions brought about by the three dimensions of sustainability and supply chain management sounded imperative to carry out a research on them

Market Planning Essay Example for Free

Market Planning Essay Analysis 1. Introduction In 2001, Doole and Lowe defined the international marketing. In a simple class, international marketing involves the firm in making one or more marketing mix decisions across national boundaries. And in a complex class, it involves the firm in establishing manufacturing facilities overseas and coordinating marketing strategies across the globe (Doole Lowe, 2001). And Chong and Kasturiratne said that, â€Å"the world of marketing is a dynamic and very exciting one where decision making is at the heart of the marketing process. New markets are opening and old markets are evolving, bringing with them new competitors but also alliances (Chong Kasturiratn, 2009).† 2.1 Primark Background Primark is an interesting, amazing and growing company that gives customers with low-cost fashion clothing. It has a supply chain, which is very effective. The production link in China, India, Turkey, Bangladesh and other countries, with retail outlets in Ireland, the UK and other parts of Europe (Businesscasestudies, 2011). Primark is a global clothing retailer found in June 1969, and in Mary Street, Dublin, the first Penneys store opened. The developing speed is fast, from 1969 to 2012, there are 38 stores in Ireland, 35 stores in Spain, 161 stores in UK, 4 stores in Netherlands, 6 stores in Portugal, 9 stores in Germany, 1 store in Belgium and 2stores in Austria. In total, there are 256 stores all over the world (Primark, 2012). The slogan of Primark is style, quality and affordable prices all rolled into one at Primark. And the key principle of Primark is to provide the consumers with low-coat fashion items. The target consumer is the people who has fashion thinking and want to save money. By using the way of sourcing productions efficiently, making clothing with easy design, using local raw material, paying attention to the mass size and speeding less on advertisement, the operating of Primark is efficient. 1.2 Chinese fast fashion According to Barnes and Lea-Greenwood, fast fashion is a kind of marketing strategy. When the demand of consumers touches a top value, to satisfy this peak, the purpose of fast fashion is to reduce involved processes in the buying cycle and save times for delivering new fashion productions into stores (Barnes Lea-Greenwood, 2006). In recent times, fast fashion developed very fast, it become an emerging market for the whole world, In China, Fast Fashion brands are now learning that the speed of bringing a new style to market is secondary to the speed of reaching the market at all (Poleg, 2012). 2. Analysis 2.1 PEST analysis If an organization want to enter a new market, before the beginning of the process, PEST analysis is very important. The PEST analysis is an efficient tool to understand the market. The factors include political, economic, social-cultural, and technological. Political: The political factor has a big influence on the business. In the year of 2012, the political environment is stable, though it is the time that China’s leader will change from Jintao Hu to Jinping Xi. As one of China’s fundamental political system, the multi-party cooperation system identifies the status and functions of the CPC and the eight other political parties in the political life of the state, and the relations between the parties (U.S. State Department, 2012). And the Chinese government consists of a system of multi-party cooperation and political consultation under the leadership of the CPC. The system ensures that the CPC is the only party in power in the Peoples Republic of China (Fogel, 2010). So even though the leader changed, the policy will change limited in the future. And at the same year, the Chinese government has put forward the 12th five year plan. In the twelfth chapter, there is a plan to improve the level of opening up, in order to make a win-win situation. That policy may be good for Primark’s entry to Beijing’s market. Economic: In recent years, as the result of successful economic reform and nimble marketing strategy, Beijing’s rag trade is becoming prosperous. GDP is becoming higher and higher, so the consumer awareness of people who living in Beijing is stronger than the past time. Rag trade in the Beijing is a big market ranked thirty-sixth (Wang Zhao, 2012). With the reform and open and the developing of economics, china is the biggest clothing industry and brand development all over the world. Beijing is a city of big consumption for clothing, there is more than 60 percent foreign clothing investment in Beijing. According to the Beijing statistical bureau’s data, in the year of 2011, the disposable incom e of each Beijing resident is increased 13.2 percent, consumer spending of each is increased 10.3 percent. And for the clothing spending is increased 8.5 percent, which occupy the whole spending 10.3 percent. Last year, the spending on clothing is 46.92 billion. And it occupies 22.6 percent for the last year in the shopping mall (Beijing business information consultation center, 2012). And for the economic growing, it is do a high speed of China’s developing in the past 10 years. GDP is 47156.4 billion, it increased 9.2 percent, and the expert forecast the date will be increased more than 12%. China’s clothing market is very huge, in the year of 2011, the sales volume of transnational clothing corporation is 5700 million, and the sales volume of shopping center is 2340 million (We the financial channel, 2012). Economic globalization has become the trend of world economic development. In the year of 2012, there are 1419 new foreign investments have been approved in Beijing. The growth year-on-year is 3.73%. The total investment of new established enterprise is 4.109 billion dollars, and the growth year-on-year is 92.05% (China industry research, 2012). Social: Beijing is the capital of China, so Beijing is the center of political, culture, science and technology, and diplomacy activity. The culture of clothing has a long history in here, there is strength in the culture deposits and arts and humanities. At the same time, Beijing is the center of national minority, it can sufficiently shows the glamour of brand. Beijing is the economical center of northern part of China, there is a vast potential for future development. Nowadays, the developing speed of Beijing’s economic is very fast, followed, the values and taste are changed, too. The demand of new clothing, new brand, and new style is the key point. There is a big latent purchasing power on the people who come from other places. After reform and open up, people travel to Beijing, people work in Beijing, people settle in Beijin g. International stars, HK, Macao and Taiwan compatriots, artists, and famous people, they all like to go to Beijing. All of these make a good foundation for the clothing development. As the capital of China, Beijing is the center of international communication. There are a large number of embassies, trade delegations, and foreign institutions. A lot of meetings in Beijing, China International Clothing and Accessories Fair are now the largest fashion fair in China and it stands for the authority level in China. The clothing market in Beijing contains top grade brand shopping mall, brand shop, boutique, exclusive shop, and supermarket, all of these make a system that good for new brand located. Technological: In Beijing, people can easy to get information and there is strength for the textile industry—update the technology and imported technology is convenience. So Beijing’s rag trade can follow the international fashion. The development of high technology makes Beijing’s market climb a high level. And there are some top-ranking clothing universities in Beijing, such as Beijing Institute of Fashion, Tsinghua University and China Academy of Art, and so on. There are 10 universities focus on clothing, they make high level talents for design, management and sales, which improve the Beijing’s rag trade. 2.2 Michael Porter Five Forces Analysis Suppliers bargaining power: A producing industry requires raw materials-labor, components, and other supplies. This requirement leads to buyer-supplier relationship between the industry and the firms that provide it the raw materials used to create products. Suppliers, if powerful, can exert an influence on the producing industry (Quick MBA, 2010). As we mentioned in the Primark background, the first supplier is China, the credible forward integration threat by suppliers, suppliers concentrated, significant cost to switch suppliers and customers powerful make the suppliers are powerful. Primark sell in bulk, and have a mandatory requirement. Primarks Supplier Code of Conduct is a mandatory requirement within which its suppliers work. It incorporates the United Nations Charter, Chapter IX, article 55 and is subject to strict and ongoing audits conducted by third parties (Primark, 2012). Primark takes this Code of Conduct very seriously and its management board reviews it regularly. But there is exiting a problem, which is the increasing cost of raw material. Because of the decreasing cotton cultivation makes the cotton price increased in China. So Primark should pay attention to the relationship with suppliers caused by price increasing. Buyer bargaining power: Buyer concentration versus firm concentration refers to the extent of concentration in the buyer’s industry compared to the extent of concentration in business. The more concentrated the buyer’s industry relative to business the greater the bargaining power of buyers (Lima, 2006). By the late 90’s, Chinese rag trade stepped into the buyer’s market. There is no definite brand and positioning, the increasing of productive power is faster than the increasing of order quantity. The competitors always win by low-cost. And for the targeting group of Primark is young people, there are a few buyers with significant market share and they possess a credible backward integration threat, so the bargaining power of consumers is high. Potential new entrants: The rag trade has low barriers to entry, and in theory, any form should be able to enter and exit a market, and if free entry and exit exists, then profits always should be nominal (Quick MBA, 2010). So, although the rag trade is easy to enter, there is exiting so many competitors. If Primark want to get the profits, it should have its own characteristics and build its own brand name. Like Lima said â€Å"Brand identity is the extent to which buyers take the brand name into account when making purchase decisions (Lima, 2006).† Threat of Substitutes: In Porter’s model, threat of substitutes is caused by the products in other industries. The price change of the substitutes can affect the product’s demand. But clothing is essential for people, it is difficult to find a substitute for clothing. But the consumers in current time, the function of clothing is not only kept warm, but also to follow fashion. So some consumer changes their attention to cosmetic and jewelry. Therefore, the threat of substitutes is high The rivalry among competing sellers: Primark’s main competitors are HM, ZARA, GAP, UNIQLO and other fast fashion brand. From a macroscopic analysis, there is no different between the competitors. But from the microcosmic, the price strategy of low-cost is an advantage point. So the threat of competitors is high and fierce. When Primark face to the competitors, it should improve the product differentiation, creatively use a distribution channel and improve the relationship with supp liers. 2.3 SWOT analysis A scan of the internal and external environment is an important part of the strategic planning process. Environmental factors internal to the firm usually can be classified as strengths (S) or weaknesses (W), and those external to the form can be classified as opportunities (O) or threats (T). Such an analysis is referred to as a SWOT analysis (Quick MBA, 2010). Strengths: Primark has confirmed the market of goal and brand name. It comes from Europe and it is easy to develop in Beijing. And the style of clothing is prevailing with low price. It is easy to find factory to produce productions. The brand is fits for the youth to follow fashion and fits for their purchasing power. And it has a good industry chain. Weakness: Primark does not familiar with the market in Beijing, and Chinese consumer does not know the brand. Other fast fashion settle in Beijing early, and they occupy the market. Opportunities: There will be plenty of space for new brand to grow. There is a high purchasing power in Beijing’s market. The education of Beijing is high and people can accept new things. Threats: The culture, policy and human are totally different from Europe, these make difficult to entry. And some competitors have settled in Beijing a few years age, how to attract consumers and how to build brand name is the first problem. - Strategy Development 2 STP Analysis In the marketing theory, segmentation, targeting and positioning are the factors of company marketing strategies. When Primark enters Beijing’s market, it will face to thousands of consumers. The consumer psychology, consumption habit and income level are different. By analysis the strategies factors, we can know which way fits for the Primark in Beijing. 3.1 Segmentation Geographical factors In Beijing’s market, we divide the geographical factors into two parts, one is city consumer, and another is rural consumer. For the city consumer, they need the clothing style full of modern and the productions can follow the fashion trend. For the rural consumer, they focus on the practicability of the productions, and pay less attention to the appearance. Demographic factors A).Gender: The demand for clothing is different between men and women, women have a high demand for the appearance of the clothing, and men pay attention to the style and practicability. B).Age: Different age stay in the different level. The young people and students in school are the main consumer group. Based on some researches, the people whose age between 18 and 35 is a big consumer group, they hold the 50% of the clothing market, and there are only 19% held by the age of 40. The young people is the leading group for the fast fashion, different consumer group has its different consumption level. At present, the consumer of high-end expensive and of high quality is 0.6% for the Beijing’s market. And middle class is 70-75% (EFU, 2012). Psychological factors In Beijing’s market, we divide the psychological factors into five parts. Price| For this group, the first consideration is price. The income drives the purchasing power.| Quality| The consumers pay attention to the quality of the clothing, hats, shoes or bags.| Service| This group pays attention to the pre-sale services and after-sale services. They need high service system.| Fashion| The consumers love to follow the fashion trend and the renewal and replacement is fast.| Luxurious| They pursue the highest price, and they need satisfaction from shopping. Behavior factors For the confirmedly brand buyer, they only buy one brand, never considering to buy other brand, the purchasing pattern is A.A.A.A.A.A. For the middle brand buyer, they will buy the production from several brands, the purchasing pattern is A.A.B.B.A.A. For the shift brand buyer, they change their mind from one brand to another, it means they have no loyalty for one brand, the purchasing pattern is A.A.A.B.B.B. For the no loyal brand buyer, they do not have the favorite brand and do not care the brand, the purchasing pattern is A.C.E.B.D.B. 3.2 Targeting After analysis the Segmentation, The target group of Primark is the young people who have higher education in Beijing, because the characteristic of this group is the convergence of purchasing. They may be come from different city, have different personality, but they are in the golden age, they listen to the same music, watch the same movie. Especially the developed internet, they can get the information and then synchronization with the world. So it makes Primark to choose the undifferentiated marketing. Primark enters Beijing’s market, it can use the same production, the same price and the same selling way, but it should make a new business strategy to Beijing’s consumer. 3.3 Positioning When Primark enters Beijing, the first consideration of position is competitors. The tentative competitors in Beijing are HM, ZARA, GAP and UNIQLO. Product- positioning map 1 In fact, the productions of Primark have a competitive advantage on the price, but it will lose in the popularity of brand. Therefore we should pay attention to build the brand name. Then the Primark can attract more potential consumers (middle shift brand buyer). High popularity with low price Product- positioning map 2 For the entering of Beijing, one thing is difficult to change, that is equipment. The quality level is similar, and then Primark must put itself into a high service. As known, the shop of fast fashion is self-service just like supermarket. So Primark should improve service and then establish a good presence in Beijing’s market. Primark’s clothing is full of British style, the selling point is designed in British, and then the brand value in Beijing could be higher than the value in UK. And based on the price in the UK, Primark’s strategic positioning is middle class in Beijing. The middle class can help Primark to establish brand image and keep it have a long future. 3 Entry modes analysis When a company entry a new market, there are two major modes: they are equity mode and non-equity mode. The equity mode comprises joint venture and wholly owned subsidiaries, and non-equity mode comprises export and licensing. And the main purpose of each company is to establish itself in the aim market (Zekiri, 2012). According to Charles, no matter which entry mode the company chooses, it has implications for how much resources the company must commit to its foreign operations, the risk that the company must take, and the degree of control that the company can exercise over the operations on the new market (Charles, et al., 2011). The following tables will analysis the four entry way, and the factors that influence the entry mode, then we will know which way should chosen by Primark. Exporting Licensing Joint Ventures Direct Investment Factors that influence the entry mode Based on above analysis, we can see the country risk is low in Beijing’s market, and the polity and economy are stable recently in China, for these factories, exporting and Joint Ventures do not fit for Primark’s entry. Furthermore, Primark in the UK’s market, brand name has been built. It owns a lot of consumers not only in UK, but also in Europe. So the international experience is experienced. Finally, for the reason of big firm resources, experience abroad, low local market risk and a little intensity of the competition, it seems the most adapted for Primark entering in Beijing is direct investment. The direct investment, it may bring pressure to the investment and the company may take more risk. But the cost of the clothing is low, and the labor cost in China is lower than UK. The productions of Primark follow the fashion trends, which need the company uses the short time to produce, transport, and product release in the first time. Building the factory in Be ijing can satisfy the need of market. At the same time, Primark can catch the Beijing’s fashion trend, which makes the production diversification. IMPLEMENTATION 5. 7P marketing mix Booms and Bitner suggested that adding three factories in the marketing theory of 4Ps in the year of 1981 (MATT, 2012), the three factories are People, Process and Physical Evidence. In this section, we will use the marketing theory of 7Ps to analysis the implementation of Primark. 5.1 Product The marketing theory of 4Ps is leaded by the product, and Primark do well in product, there are two aspects to show the Primark’s product structure. A) From Primark’s website (2012) we know, there are three clothing style in Primark, they are menswear, womenswear and childrenswear. The womenswear include four branches, the first is atmosphere, which is high fashion clothing for women, with a focus on key fashion trends, classic casuals, accessories and footwear; the second is DENIM, which contain all the fashion style of pants; the third one is secret possessions, which is a branch to Primark’s underwear for women, from underclothes multipacks, to individual items and nightwear; and the fourth one is backswing, which is a sports branch with the emphasis on technical functionality. According to the Primark’s website (2012), the style for men is enough to male consumer. Primark has the clothing style for all occasions, consumer can buy everything from the formal one to the casual one. All of these make the Primark’s product structure complete, give a lot of choice for different consumer, and let each consumer have a good shopping experience. B) The quantity of each clothing is every huge, as Primark said â€Å"we buy and sell in bulk Primark has over 230 stores in Ireland, the United Kingdom, The Netherlands, Spain, Germany, Portugal and Belgium.† The huge quantity satisfies the demand from the new market. 5.2 Price The strategy Primark used is low cost strategy. The target group is young people with higher education, their age between from 18 to 35. They have the purchasing power for the fashion trend, but they do not have the power to purchase the luxury. So the price can satisfy the demand of this group. When Primark entry Beijing’ market, it will use the same price strategy. As Zollinger said â€Å"prices that already exist in the subjective memory of consumers (Zollinger, 2011).† When a consumer choose a goods, if the performance, appearance and value are similar, one factor should considered by the consumer is the price. For long term thinking, the price is interrelated with sales. The low price could be got a higher level of the sales in the new market; and if the sales have risen, it can drive the financial income increase; the competition will face the austere market; the low price discourages the potential competition; and finally market does not allow a high price in the same level (Danciu, 2001). 5.3 Promotion and Place When a company entries a new market, an important point is promotion. There are 5 aspects of promotion. They are advertising, personal selling, sales promotion, public relations and direct marketing. But in fact, according to Primark’s website (2012), it said that Primark has no advertising costs, instead relying on their customers â€Å"advertising on mouth (word of mouth)† about their products. But the competitors like HM, GAP and UNIQLO pay much attention to the advertising and designing. There are three main ways of Primark’s communications. The first is mentioned in the website â€Å"word of mouth†. The second is the product structure of Primark, which is the fashion design, diverse style with low price to attract the consumer. The third is the geographical position. Primark always set the shop in the city center or the bustling shopping mall. Although the rental cost is much higher than other competitors, Primark always give consumer a good shopping experience. However the shopping experience is different from Europe to China. Advertisements surround Chinese everywhere they go. Based on my personal experience, a good advertisement will attract me to try new product. According to Carl Hose, the purpose of advertisement is to sell the product. It is a communication of one-way form from company to consumer, and it will give consumers the important information to make a buying decision and attracting new consumers. It tells consumers about the products and how to get it. The purpose of advertising is to sell products and to build brand name (Carl Hose, Demand Media, 2011). Consequently, when Primark entry Beijing’s market, it need advertising to build the brand name at first time, and then it can use the promotion used in Europe. At the same time, Primark should keep the low price strategy and set the shop in the city center. 5.4 People When Primark entry to Beijing’s market, if it wants to move forward, the management should knows what has to be achieved, departments should know their role and stuff should know their goals. And they all should know what the consumers need. For Primark, it should hire the people who study abroad. Because they are familiar the behavior and thinking mode of Chinese cultural tradition, they can easily communicate and cooperate with the stuff, and make the management more effective. At the same time, the hired people got the western educations, they understand the western way of dealing problems and behaviors, and they can understand and implement foreign bosss management concept. So, these people have important function to deal the culture conflict, promotion to cooperate effectively (Sun, 2010). 5.5 Process and Physical Evidence The service is an essential point for the Primark entry the new market. It can build the brand name, at the same time, it can keep the consumers. Like James A Karl said that service good in an operation will greatly help in attracting new customers and the amazing consumer service can keep the consumer coming back. This is indeed a fact because people like to do business with the people who they trust and had a good experience (Karl, 2007). Conclusion and Critical Reflection 6. Conclusion and critical reflection After the Pestle and Porter five forces analysis in the first section, Primark seems to ready to entry Beijing’s market. But no one can predict the future and the condition of Beijing’s market is changing every time. For entry, the strong new market can help Primark to develop itself, at the same time, the new market may be weaken the brand name of Primark. Though the situation is good for Primark’s entry, it is an armchair strategist. There are so many problems we cannot consider, such as financial crisis, the changing of price and the changing of exchange rate. Primark’s strategy positioning is middle class in Beijing, and the target group is the people who have higher education, using the direct investment with low cost strategy. But the strategy cannot force the competitors, the success of Primark in Europe is decided by the strategy used in the UK’s market, and Primark has experience to face the competitors, but Chinese condition is different f rom Europe. Another problem is the cognize of price in China, Chinese always think the high price is equal to high quality, and low price is equal to low quality. So the effectiveness of low price strategy is worrying. And there are two problems we should consider, one is money, another is store. Because the direct investment, it will cost a large number of money. And the store should build in bustling street, but the Beijing’s bustling shopping mall seems in a situation of saturated. When Primark set in Beijing’s market, the 7P analysis is a basic for implementation. But the development of Primark should change the idea with the changing of each factor from 7P. When Primark face to the new market, the new policy, the new consumers, all the analysis engage in idle theorizing. Reference Barnes, L. Lea-Greenwood, G., (2006). Fast fashioning the supply chain: shaping. Journal of Fashion Marketing and Management, 3 10, pp. 259-271. Beijing business information consultation center, (2012). The 2011 Beijing clothing market scale, expanding department store is still the main channel clothing sales. [Online] Available at: http://cif.mofcom.gov.cn/cif/html/jincheng/jjdt/2012/2/1330411616159.html [Accessed 2 12 2012]. Businesscasestudies, (2011). Providing consumers with ethically sourced garments. [Online] Available at: http://businesscasestudies.co.uk/primark/providing-consumers-with-ethically-sourced-garments/introduction.html#axzz2F1kdeXYF [Accessed 1 12 2012]. Carl Hose, Demand Media, (2011). Difference Between Advertising Strategy Promotion Strategy. [Online] Available at: http://smallbusiness.chron.com/difference-between-advertising-strategy-promotion-strategy-20977.html [Accessed 1 12 2012]. Charles, H., Hwang, P. Kim, C., (2011). An Eclectic Theory of the Choice of International Entry Mode. Strategic Management Journal, 31 8, p. 15. China industry research, (2012). In the first half of 2012 Beijing foreign investment situation analysis. [Online] Available at: http://www.chinairn.com/news/20120731/523861.html [Accessed 1 12 2012]. Chong, D. Kasturiratn, D., (2009). International Marketing, London: University of London Press. Danciu, 2001. Marketing international, Chicago: University of Chicago Press. Doole, I. Lowe, R., (2001). International marketing strategy: Analysis, development and implementation, London: Thomson Learning. EFU, (2012). Beijing dress kind of price 1.8% textile materials industry up 3.4. [Online] Available at: http://news.efu.com.cn/Market.aspx [Accessed 1 12 2012]. Fogel, G., (2010). BUSINESS ENVIRONMENT IN CHINA: ECONOMIC, POLITICAL, AND CULTURAL FACTORS, New york: The McGraw-Hill Companies. Karl, J., (2007). Customer Service The Importance of Quality Service. [Online] Available at: http://ezinearticles.com/?Customer-ServiceThe-Importance-of-Quality-Serviceid=2220862 [Accessed 1 12 2012]. Lima, T., (2006). Michael Porter’s â€Å"Five Forces† Model Summary and interpretation, Brazil: State University of Campinas Press. MATT, (2012). 7P’s by Booms and Bitner. [Online] Available at: http://www.sayeconomy.com/7ps-by-booms-and-bitner/ [Accessed 1 12 2012]. Poleg, D., (2012). Fast Fashion: Too slow for China?. [Online] Available at: http://www.buybuychina.com/is-fast-fashion-too-slow-for-china/ [Accessed 1 12 2012]. Primark, (2012). Company History. [Online] Available at: http://www.primark.co.uk/page.aspx?pointerid=eb44df4565934edca627dac6ec12145a [Accessed: 1 12 2012]. Primark, (2012). suppliers. [Online] Available at: http://www.primark.co.uk/aboutus/supplier [Accessed 1 12 2012]. Quick MBA, (2010). Porters Five Forces A model for industry analysis. [Online] Available at: http://www.quickmba.com/strategy/porter.shtml [Accessed 1 12 2012]. Quick MBA, (2010). SWOT analysis. [Online] Available at: http://www.quickmba.com/strategy/swot/ [Accessed 1 12 2012]. Sun, J., 2010. Studies on Multinational Corporations Management and Developmental Strategy in China. International Business Research, 2 3, p. 5. U.S. State Department, (2012). U.S. Relations With China. [Online] Available at: http://www.state.gov/r/pa/ei/bgn/18902.htm [Accessed 1 12 2012]. Wang, M. Zhao, Y., (2012). Beijing’s Industry Development Statistical Evaluation Analysis, Beijing: Beijing Junbao Press. We the financial channel, (2012). In 2011, 47.1564 trillion yuan GDP growth rate compared with 9.2. [Online] Available at: http://finance.people.com.cn/GB/16898408.html [Accessed 1 12 2012]. Zekiri, J., (2012). Factors that Influence Entry Mode Choice in Foreign Markets. European Journal of Social Sciences, 31 1, p. 576. Zollinger, M., (2011). Decisions Marketing, New york: Harcourt Brace Jovanovich Publishers.

America & Globalization Essay Example for Free

America Globalization Essay Abstract The purpose of this paper is to explore the idea that American corporations are working with international companies to help boost the economy. The paper focuses on the use of globalization as a primary tool towards accomplishing that goal. The paper also provides the reader with views from both supporters of globalization and opponents as well. The articles used for this paper give very interesting facts as well as views on both sides of the socio-economic table. In U.S Liberal Politics author Deborah White’s article â€Å"Pros and Cons of Free Trade† she discuses globalization in relation to free trade agreements and provides both pros and cons as well as a generalized definition of free trade. Meanwhile, Gary Hufbauer provides a more supporting article on Globalization supplied with studies and debates. As for Chris Isidore’s article, it focuses generally on the recessions from past to present and what trends are different and remain the same when it deals with the progression of the economy. Lastly, Wikipedia’s definition of †Globalization† lays out in detail the history, timeline, business applications, and etc. about the economic reference. In like manner, this paper examines the overall analysis of globalization and how it relates to boosting the economy. America Globalization One of the biggest topics today in America’s current events is the U.S. economy and the need for an economical boost. The U.S. declared the latest recession the biggest since the Great Depression. According to Chris Isidore (2010, p.1), â€Å"The Great Recession started in December 2007 and ended June 2009†. However, this information does nothing for the many Americans out of work, over-debt in their mortgage, and uncertain about their financial future. Nevertheless, seemingly, the American corporations have worked hard to try to find ways to help fellow Americans and boost the economy back to its median. One of the ways big corporations think will help is the use of Globalization. According to Wikipedia (2012, p.1) by definition, â€Å"Globalization refers to the increasingly global relationships of culture, people, and economic activity. It is generally used to refer to economic globalization: the global distribution of the production of goods and services, through reduction of barriers to international trade such as tariffs, export fees, and import quotas†. Comparatively, the United Nations Economic and Social Commission have also written that globalization is a widely-used term that can be defined in a number of different ways. When used in an economic context, it refers to the reduction and removal of barriers between national borders in order to facilitate the flow of goods, capital, and services and labor† In contrast, there are just as many people opposed to this idea as those whom support it. Deborah White writes (p.1), â€Å"One angry complaint is that more than three million U.S. jobs with middle-class wages have been outsourced to foreign countries since 1994.† It seems that the biggest obstacle is convincing the middle class that globalization is in fact, a good idea for the economy. Those same opponents believe that free trade has caused more U.S. jobs losses than gains, especially for higher-wage jobs. They also feel that many free trade agreements are bad deals for the U.S. Nevertheless, American corporations in conjunction with government officials are both working with other international companies to help boost our economy. To begin with, American corporations like the idea of boosting the economy through the use of globalization. Henceforth, with treaties like NAFTA (North American Free Trade Agreement) and organizations like NATO (North Atlantic Treaty Organization) America has been at the forefront of the campaign for the removal of barriers between national borders in order to facilitate the flow of goods, capital, services and labor. Moreover, as White writes (2012, p.2), â€Å"The purpose of free trade agreements is to allow faster and more business between the two countries/areas, which should benefit both.† Statistics show that globalization does help boost the economy. Gary Clyde Hufbauer writes in his article, â€Å"The Peterson Institute calculates that the US economy is approximately $1 trillion richer each year owing to past globalization—the payoff both from technological innovation and from policy liberalization—and could gain another $500 billion annually from futur e liberalization†. These are the numbers that motivate American Corporations. In addition, globalization helps increase sales and profits for U.S. businesses, which ultimately boost the economy. What the middle class does not understand is that globalizations tactics such free trade help create more jobs within the middle class sector for the long term. White also adds (2012, p.2), â€Å"Removal of costly and delaying trade barriers, such as tariffs, quotas and conditions, inherently leads to easier and swifter trade of consumer goods. The result is an increased volume of U.S. sales.† Globalization also helps to develop and strengthen the economy of the poorest countries as well. Some of the biggest benefits of poor countries through tactics like free trade are creating more industrialized nations and increasing the purchase of their natural resources and/or labor services. Condescendingly, there are just as many opponents to globalization and free trade as there are supporters. Many of those that oppose consists of middle class Americans and the congressman they elect. The biggest problem is a fear of the unknown. Middle class Americans don’t want to wait for the â€Å"long-term†. They want to continue to have the same security of employment as they’ve always had, which is understandable. Nevertheless, they also feel free trade agreements cause a loss in higher paying jobs. This is the basis or platform for the argument of the â€Å"War on the Middle Class†. The argument of free trade and globalization, although provides a soaring boost in corporate profits, individual wages stagnate. This leaves no room for the middle-class to advance. As White explains (2012, p.2), While corporate profits soar, individual wages stagnate, held at least partly in check by the brave new fact of offshoring that millions of Americans jobs can be performed at a fraction of the cost in developing nations near and far. All things considered, the determination of whether globalization is good for the economy will continue to be a debatable issue amongst those of different socio-economic groups. Nevertheless, there is no doubt that globalization has its pros and cons. The ultimate goal and mindset of American Corporations behind implementing globalization is to work with international companies in an effort to boost the economy. Famous investor Warren Buffet once said, â€Å"Someone’s sitting in the shade today because someone planted a tree a long time ago.’ Whether that shade tree is globalization, who knows? The ultimate goal is creating jobs and getting the economy back on course. References Deborah White. (2012) US Liberal Politics Pros and Cons of Free Trade Agreement. Retrieved from http://usliberals.about.com/od/theeconomyjobs/i/FreeTradeAgmts.htm Chris Isidore. (September 2010) Economy Recession officially ended in June 2009. Retrieved from http://money.cnn.com/2010/09/20/news/economy/recession_over/index.htm Gary Hufbauer. (May 2008) Answering the Critics: Why Large American Gains from Globalization Are Plausible. Retrieved from http://www.iie.com/publications/papers/paper.cfm?ResearchID=929 Wikipedia. (March 2012) Globalization Retrieved from http://en.wikipedia.org/wiki/Globalization

How To Prevent Tooth Decay

How To Prevent Tooth Decay 1. Introduction Fotek (2012) noted that tooth decay, which is also called dental caries or dental cavities, is a source of infection, causing the loss of mineral salts and devastation of the hard tissues such as enamel, dentin and cementum. It is a result of the bacterial fermentation of the food. If it is untreated, itll lead to pain. Nowadays, tooth decay is remain one of the most popular health problems all over the world. In fact, everyone can easily have problems with tooth decay but children are at the highest risk. Tooth decay has its own long history. University of Illinois (n.d) recommends that over a million years ago, hominid like Australopithecus suffered from cavities. Some evidences found by Archaeologies show that tooth decay is an ancient disease in prehistorically period (University of Illinois n.d). Evidence such as skulls which are excavated through the neolithic period gives signs of caries (University of Illinois). Richards (2002, p.1275) suggests that in South Asia, the growth in caries is related to the rice cultivation. From 5000 BC, Sumerian considered tooth worm as the cause of tooth decay. The proof of this belief has been found in some Asian countries such as India, Egypt, Japan and China (Richards Norman 1990). A report in the NBC News (4 May 2006) revealed that in Pakistan, a 7000-year-old teeth show nearly perfect the holes from primitive dental drills. Thus, this paper, with the purpose to help people know more about tooth decay and learn how to prevent it. 2. Discussion of findings 2.1. The signs and symptoms of tooth decay A recent study by Health Promotion Board shows that : A person experiencing caries may not be aware of the disease. The visual aspect of a chalky white place in the surface of tooth is the earliest mark of a new carious lesion, showing an area of demineralization of enamel (King 2011). As the wound continues to demineralization, it can turn brown but finally will turn into cavity (Clake n.d). In Dental Cavities (2012) continues when the tooth enamel and dentine are destroyed, the tooth decay becomes noticeable, the affected area of tooth also becomes vulnerable. Moreover, once the decay passes through enamel and reach to the nerve of the tooth will result in a toothache. Bad breath and foul tastes are also the consequences of dental caries (Clake n.d). 2.2. Causes of tooth decay There are four main reasons for tooth decay organization: teeth, bacteria, fermentable carbohydrates and time. Smith, B. Pickard, H. M. (1990) states that the caries process does not have an unavoidable result and different people will have different degrees basing on the form of their teeth, oral hygiene habits, and the content of their saliva. The first reason that Neville (2002, p.89) stated is that teeth are affected by many diseases that can leave an individual at a great risk for caries. He also said that Amelogenesis imperfect, which occurs between 1 in 718 and 1 in 1,400 individuals, is a disease that the enamel does not form in full or forms in deficient amounts that can fall off a tooth. Therefore, teeth may be more vulnerable because the enamel is not able to protect the tooth in both cases (Neville, p.94). The cause of tooth decay by disease affecting the teeth is not the main reason in almost people. Cate (1998, p.1) indicated that: Ninety-six percent of tooth enamel is composed of minerals and when let out to the acidic environment, these minerals will become soluble. Once root surface of teeth are exposed, cavities can develop easily even in a healthy oral environment. Moving on to the next point, bacteria are present in mouth to change over the sugars and amylum into acids (Priya Johnson 2012). A substance called plaque in the mouth is the combination of bacteria, acid and saliva (Johnson 2012). This compound is sticky and cling itself to the teeth, especially on the surface of grinders and at the edges of teeth fillings (Johnson 2012). Plaque compile within 20 minutes after eating, the time when most bacteria action starts (Johnson 2012). In addition, the more food is consumed, the more plaque is formed (Johnson 2012). The third reason referred to the fermentable carbohydrates. Bacteria in a persons mouth convert glucose, fructose into acids like lactic acid via a process called fermentation, when contacting with the tooth, these may cause demineralization (Neville 2002). Fluoride toothpaste can help demineralization (Silverstone 1983). An amount of mineral content may be lost if demineralization keeps continuing so that forming a hole (Madigan Martinko p.705). The impact like sugars has on the process of tooth decay named carcinogenicity (Madigan Martinko p.705). According to British Nutrition Foundation (2004), the oftenness that teeth are exposed to acidic environments affected the likeliness of caries evolution. UCLASD (2006) suggested that after meals, the bacteria in the mouth metabolize sugar that decreases pHs As time goes by, the pH returns normal due to the capacity of saliva and the faded mineral content of tooth surface (UCLASD 2006). During every exposure to the acidic environment, part of inorganic mineral content at the teeth surface can remain dissolved for 2 hours (UCLASD 2006). If the diet is rich in carbohydrates, the carious process can start within days of the tooth erupting into the mouth (UCLASD 2006). Summit (2001, p.75) suggests that the introduction of fluoride treatments can slow down the process. Proximal caries take four years to pass through enamel in permanent teeth because the cementum enclosing the root surface is not as long-lasting as the enamel, root caries attended to progress more rapidly than on other sur faces (Summit 2001). 2.3. How to prevent tooth decay? Everyone wishes they had beautiful teeth but they do not know how to protect their teeth. Keeping cleaning outside and inside teeth is essential for long-lasting look as well as tooth strength. Oral hygiene is one of the most important methods to prevent dental caries. Personal oral hygiene care compounds of brushing and flossing everyday (Nguyen 2011). He also suggests that in order to prevent dental caries, people need to brush teeth after every meal. Besides, brush teeth regularly in the morning and evening, or at least once a day after dinner. Brush teeth with a soft bristle brush, brush inside, outside and chewing surfaces (Nguyen 2011). Using toothpaste contained fluoride, drinking water or salt to supplement fluoride can reduce 30% of dental caries (Nguyen 2011). Beside oral hygiene, a report in the Helium (2011) revealed that everyone should have the dentist checked every 6 months. If the plaque is found building up between your teeth, note what the dentist says. Listening to what the dentists said can also help to lessen the appearance of plaque. Finally, dietary alteration also helps people to prevent tooth decay. For dental health, the amount of sugar that is taken in is more important than the amount of sugar used up (British Nutrition Foundation, 2004). Hence, the recommendation of minimizing snacking is brought out because snacking produces a supply of nutrition for acid-producing in the mouth. For children, the American Dental Association and the European Academy of Paediatric Dentistry suggest to reduce the oftenness of drinks with sugar. And not giving baby bottles to babies when they sleep. The guideline of Clinical Affairs Committee (2012) is also recommended mothers not to share utensils and cups with their babies to prevent transmitting bacteria from mothers mouth. 2.4. Tooth decay in Vietnam As stated in Dan tri (2012), with the parents, the smile of children are always the precious things. However, they do not care much about their childrens teeth or many false views lead to some unpredicted consequences. Parents often think that it is too soon to teach their children how to protect the teeth, and baby teeth will be replaced by permanent teeth; its time for children to brush teeth two times a day to avoid tooth decay. In fact, it is extremely wrong if children have tooth decay in the period of baby teeth, they will at risk of tooth decay in adulthood. Currently, according to the Vietnamese Smile Protection Program (2012), about 85% of children aged 6 to 8 suffered from tooth decay; 60 90% of children have gingivitis. Not as romantic as the fairy tales that the tooth fairy would make the tooth disappears, they also emphasized that if not treated; tooth decay will lead to pancreatitis and cause pain. There are many reasons for the alarming number of childrens oral health, including the lack of parental attention to this issue. Parents accidentally support the childrens bad habits such as improper brushing, eating too much sweet. Oral health status was at risk. According to Hanoi Medical University, up to 90.4% of children were examined with plaque. According to this statistics, tooth decay in ages of 6-8 is 84.9%, permanent caries at ages of 9-11 is 54.6%. This has become the common concern not only of the society but also the dental experts who know most about dental problems as well as the importance of teeth for the development of children. As the result, children need dental care as soon as the appearance of the first tooth, also maintain proper brushing habits will help children learn how to take care of their tooth.

Dr. Faust, Scientist :: essays research papers

The Webster’s New Collegiate defines a scientist as: One learned in science or Natural science; also know as a scientific investigator. The Dr. Faust described in Marlow’s Faust defiantly fits all of these criteria. He was very learned (or so he thought) in all the different sciences. In here lies his problem, Faust said that he is boarded or sees no reason for analysis, physics, law and divinity (lines 5-60). It is possible that Faust could be looking for a new more interesting science. Therefore because he is constantly searching for more knowledge, under these guidelines, he is defiantly a scientist. It is important to note that unlike most scientists, Faust is not searching for knowledge just to better himself. He is only interested in more knowledge because it produces more power; and power is Faust’s main goal.   Ã‚  Ã‚  Ã‚  Ã‚  More evidence that Dr. Faust is a scientist lies with in Act 2. This is the act where Faust finally sells his soul and the second thing he asks for are the tools of scientist, books. The first book he wants is a book that â€Å"behold(s) all spells and incantations†(lines 161). He asks for this one first because it beholds more power for him while the books he asks for after this are more for the learned aspect of Faust personality. These other books he now wants that allow him to â€Å" see all the characters and planets of the heaven† and â€Å"(to) see all plants, herbs and trees that grow upon the earth† (lines 165 and168). These last two books provide no direct means for power, unlike the first book of spells. The fact that he does ask for these last two purely intellectual books provide more proof that he is indeed a scientist.   Ã‚  Ã‚  Ã‚  Ã‚  Dr. Faust would of found himself at home in the Royal Society for the improving Natural Knowledge. This is true for two reasons: first because he was very interested learning about new sciences, even if he did it for his own needs. He repeats his constant search for more information when he questions the seven deadly sins (lines 105-163). Here he continues to feed his scientific appetites by cross-examine and classifying the sins. Secondly, Faust would be part of this society because like the rest of the society he believed that science and religion is intertwined. Proof that he believes this lies in the fact that he uses religious applications to increase his knowledge.

Choclate Happiness :: Happiness Essays

A smile, a laugh, a quick thought, starry nights, walking in warm rain storms, playing soccer, chocolate; these are all things that make me happy. It may be different for the person sitting next to me in my advanced composition class, but everyone feels it. Happiness is an emotion that is the product of an object or an event. It is something that makes a man in his years of aged wisdom stop, smile, and think of happy times. To me happiness is like a piece of chocolate, it is something that everyone wants, something that we sometimes have to work hard for, and something that is always worth the risk of acting in order to have it.   Ã‚  Ã‚  Ã‚  Ã‚  Everyone wants chocolate. The food of the gods! Chocolate covered cherries, chocolate cake, chocolate mints, white chocolate, dark chocolate, milk chocolate, chocolate, and more chocolate. It is plain to see chocolate is a happiness for me. For those who don’t like chocolate it is the same concept. There is something out there that an individual person just can’t get enough of, just one of those little things that make them enormously happy. It doesn’t matter if that be chocolate, playing football, or holding the hand of a loved one, everyone has something out there that makes him or her happy, and everyone desires to have that feeling. Bear with me for a moment and participate in a little experiment. Think of something that makes you as an individual happier then anything else in the world. Think of the number one thing on that incredibly long list of nouns that describe happiness, and ponder it for a moment. what emotion are you feeling righ t now, and can it be called happiness? Now think of what it would be like to lose that number one item. No how do you feel? The fact is we all want to have that feeling, that emotion of happiness. â€Å"We all live with the objective of being happy, out lives our different and yet the same† Anne Frank. Everyone wants happiness, everyone wants chocolate.   Ã‚  Ã‚  Ã‚  Ã‚  The best chocolate is the homemade kind; the best happiness is the kind that is worked for. The best kind of chocolate is ‘real’ chocolate. Something that I have often been told is that if you are going to do something then it is worth doing the best that you can.

Western Scientific Perspectives :: essays research papers

Anthropology 122-1   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Western Scientific Perspectives   Ã‚  Ã‚  Ã‚  Ã‚  Walking on a clear night a person can’t help but look up and see the stars. Each beautiful, illuminating the night sky along with the moon, far away yet close enough to admire and wonder. I sit sometimes outside and just look up and gaze in wonder at the stars, but the scientists in me thinks further. The stars are like our sun in the solar system, hydrogen balls, exploding, radiating energy and light in all directions yet we are so far that we see them as specks in the night sky. Then there are those night where Venus and Mercury can be seen among the stars, almost a spiritual experience. Science has taught us that gravity and other laws of nature control the movement of such celestial objects and control everyday happenings where most would not give it a second thought.   Ã‚  Ã‚  Ã‚  Ã‚  In life we all seek the truth, the truths about the universe; our surroundings. Some people seek the truth through what science tells us. The Big Bang Theory tells us that there was a massive explosion where concentrated matter is scattered all over what is the universe and over time the planets and other systems formed to their current states. Then some seek the truth through religion and God and so we have the story of Genesis from the Bible. Fritjof Capra, author of The Tao of Physics, was a high-energy physicist who conducted years of research in his career and understood his surroundings as a physicist but through his learning the religious philosophies of Hinduism, Buddhism and Taoism saw his surroundings are more than that. Capra saw a rhythm that surrounded everything.   Ã‚  Ã‚  Ã‚  Ã‚   â€Å"I ‘saw’ cascades of energy coming down from outer space, in which particles were created and destroyed in rhythmic pulses; I ‘saw’ the atoms of the elements and those of my body participating in this cosmic dance of energy; I felt its rhythm and I ‘heard’ its sound, and at that moment I knew that this was the Dance of Shiva, the Lord of Dancers worshipped by the Hindus.† (Capra, 11) Ultimately Capra discovered for himself and argues is the view of the world explained through physics and the view given by philosophies such as Hindusim, Buddhism and Taoism are parallel to each other.   Ã‚  Ã‚  Ã‚  Ã‚  According to Capra, knowledge can be divided into to parts, rational and intuitive. Everyday we learn, we gain knowledge of our surroundings and from our everyday happenings.

Enterprise rent a car

Enterprise Rent-A-Car has defined its service much differently than that of the typical national car rental companies. Their idea and technique of personal service, by treating the customers like neighbors more so than clients is what makes this company so unique and successful. They are industry leaders in fleet size and market presence. The company's president, Andy Taylor, stated in his motto â€Å"if you put the customers first they will be satisfied and come back, followed by employees who are well informed and part of a team atmosphere.If you put the customers and employees first the bottom line will happen†. The company's service concept focuses on three key benefits for the customer. The first benefit is their enormous form of convenience due to nearby locations. Second, the luxury of being picked up and dropped off at one's own home, office, or repair shop – free of charge. Third, are their outstanding rates that cannot be beat, as well as their exceptional sel ection of vehicles. 2. Enterprise Rent-A-Car possesses several advantageous features that give hem a leg up on the competition.Since the beginning, their market focus has been on the replacement segment. This includes customers who need a car because of an accident, routine maintenance, or theft. In addition is the discretionary segment, which includes people who use their services for short business, leisure, and other special occasion trips. The company's â€Å"pick up and drop off' feature is what sets them above their competition. Enterprise Rent-A-Car has offices located within 15 minutes of 90% of the U. S. opulation – a highlight of their extreme focus on convenience.Although Enterprise Rent-A-Car offers a lot of the same choice in car selection as other companies, their main objective is to keep the customer entirely satisfied. As it was from the start according to Andy Taylor, their loyalty to customers is the key reason why so much of the Enterprise's energy goes i nto recruiting, hiring, and training a well-informed and helpful staff of personnel. 3. The service profit chain model can be used to emphasize the success of Enterprise Rent-A-Car as a whole.The first part of the model is the internal service quality, which describes the environment in which employee's work, the selection and development, rewards and recognition, access to information to serve the customers' needs, and Job design. This goes back to Taylor's idea of keeping a happy, well-informed staff that will provide the best service possible. The employee's loyalty to the company will shine through in their service and output quality by tending to the customers' needs in an efficient and effective manner.The result is satisfied customers and an overall increase in profitability for the company. Enterprise Rent-A-Car's technique in hiring practices targets the young college student; one who generally has been a part of an organization such as a sporting team or fraternitysorority . This is primarily because of hisher ability to be a â€Å"people person†: someone able to speak well to service managers in addition to calm down a customer who has Just been in an accident. A strong devoted group of employees is what makes up the internal service of the ompany.According to the service profit chain model, this subsequently leads to the service value, which drives customer satisfaction. Customer value is measured by comparing results received to the total costs incurred in obtaining the service. The all time high – increasing their service value and lowering their costs. The staff of Enterprise Rent-A-Car exudes hospitality, which is necessary when performing a service and expecting satisfied customers. Despite their highly personalized service,Enterprise Rent-A-Car offers rates that are often 30% lower than those of its competitors. The service concept and the company's ever growing success is causation of their customer loyalty. Their service to mee t the targeted customers' needs is what results in lifetime value, retention, and referrals. As of today, the company has over 12 million vehicles and annual revenue of $14. 1 billion. This fact in itself displays how the service profit chain model has worked for this company throughout their many years in existence.

Alliant Energy Case Study

1. Who ar the main players (name and position)? William D Harvey, Chairman and chief executive officer of onlyiant Energy Jamie Toledo, head of supplier transformation program- Alliant Energy 2. In what business or businesses and industry or industries is the company in operation(p)? Energy/Utility- Alliance provides electricity and innate(p) gas service 3. What be the issues and problems veneer the company?That potpourri at bottom the manpower and supplier base does non cope with corporate core value and goals (to fix and retain/maintain a divers(a) piddleforce/supplier base, and place women in positions not traditionally held by women, even-tempered indispensableness more(prenominal)(prenominal)(prenominal) ethnic motley) in order to maximize their abilities Employees are dislocated about Alliants interpretation of diversity Employees perception of diversity (affirmative action, work attitudes, profession satisfaction) 4. What is the primary problem for the company/ scheme in this case?That diversity within the workforce and supplier base does not meet corporate core values and goals 5. Why have the problem (s) you consult emerged? Identify the causal chain (the events or Circumstances that graveld the problem-Some allow be intragroup Weaknesses, others EXTERNAL Threats). Employees perception of diversity (affirmative action, work attitudes, job satisfaction external threat, bulk come to the workplace with preconceived notions regarding diversity.Employees woolly-headed about definition of diversity- Internal cause by neglect of readiness and lack of sympathizeing regarding managements expectations 6. What are the characteristics of the industry that the company is in and how is the assiduity changing everyplace time? non typically an industry that includes many another(prenominal) women, and is not located in an area of the linked States that is particularly respective(a). Industry is continuously maturation as the nee d for energy increases, thereof more people will need to be hired and more suppliers will be needed. The marketplace is full of many distinct ages, races, and religions.An organization with employees that reflect these different groups will be more happy in serving consumers because their workforce reflects the diversity of the marketplace 7. What is the firms strategy for differentiation, enabling them to struggle within the context of their industry? jibe to Jamie Toledo, having diverse suppliers leads to new perspectives and creativity, it supports local communities, and ensures diverse businesses have fair opportunities. In addition, having a diverse workforce enables the company to understand the marketplace and increases the companys chances of succeed . What are assertable solutions to the problems you have set? Continue to communicate senor managements commitment to diversity, explicate the benefits of diversity, active participation of employees in the training, ra ise an internal diversity council 9. What are the advantages and achievable disadvantages of your solution(s)? Advantage more training and more continued reinforcement typically leads to more involvement and awareness, employees now know the definition and of and benefits of diversity at it applies to their jobs and company.Possible disadvantage the compose training may reinforce stereotypes. All day, mandated training may lead to roughly employees not grasping all the elements of the training 10. Are there any possible problems with your suggested recommendations? What contingencies need to be accommodated? Training may be too scripted, not adequate employee involvement. Solution= include more informal forums or guest speakers. Could in addition spread the scripted training over the course of multiple days.

Curley’s Wife Essay

Curleys married cleaning woman presented in a complicated way.. She is ambiguous in some sense. breakneck both custody glanced up for the rectangle of sunshine in the doorway was cut mutilate. She had full rouged lips and wide-spaced eyes, to a great extent do up. Red, foreshadowing peril. Vulnerable heavily made up. Insecure. Hiding domestic violence. Mysterious. Outlet for feelings, only social occasion she has control over. Wants attention because she is neglected by Curley. I dont standardized Curley. He personalt a nice fella. She is a ordain power to Curley.She puts her hands behind her back leaned against the door variety so that her body was thr let forwards. She is acting provokingly towards George and Lennie because she thinks that she can het their attention that she is lacking from her marriage. She closes off aft(prenominal) she gets some attention from mint oddly Lennie because this is not what she wanted. She looks at her fingernails which hand ove rs that she is not interested. She is commented in a derogatory way by the men. Steinbeck wants to teach people that we shouldnt judge women.They think that she is immature and irresponsible. She is presented as spiteful and ungrateful in the middle of the novelette by the way she set other kid climb characters such as the black guy. A pot of bindlestiffs-a nigger an a dum-dum and contaminating ol sheep. She is annoyed at how she is being treated by the other baby characters which lead her to this bulge outbreak. She is worked up because she discriminates crooks by what she immediately sees. She repeats and and this fractures her sentences. Curleys neglected lead to her ability to act sage being affected.Exasperated and anguished by her own self because she likes talking to people. Women were treated worse than grim ranch workers. Desperate and lonesome(a) way. Also relies on the American fantasy because she goes on multiple multiplication slightly her breathing in to b e a singer. She likes to be in the spotlight. Tumbled bespeaks that she is overwhelmed at the attention she is receiving from Lennie. Flowing out, move for her story to be heard. Afraid of Lennie neglecting her like Curley did. Curleys wife is demanding and fryish. She has restrictions from her husband.Acting like a child and questioning why. Confiding in Lennie because he has a low IQ level which means that he cannot tell everyone her secrets, hopes and dreams. When she dies she is presented in an innocent way. Her hair looks like a halo around her head. And she looks like an angel. This could suggest that people were recognised as important after they bring forth died not when they ar alive. Vulnerable because she is b be(a) of her ramp up up. She has fin whollyy found peace and her infliction was gone from her face. Makes us feel guilty about our assumptions on her.She questions people to start off a communication it is as well a way to show that she wants answers. Sh e is also insecure about who she can cuss so she questions them to see if they be telling the truth. However, she provide get defensive in the middle of the conversation when they have lied to her. Therefore, she uses sentences that do not discombobulate sense and exclamations. Juxtapositions in a paragraph could even so off Curleys wifes ambiguous personality and her complex characteristics. Of Mice and Men is not kind in its portrayal of women.In fact, women are treated with contempt byout the course of the book. Steinbeck generally depicts women as troublemakers who found ruin on men and drive them mad. Curleys wife, who walks the ranch as a temptress, seems to be a prime example of this destructive tendencyCurleys already bad temper has only decline since their wedding. Aside from wearisome wives, Of Mice and Men offers limited, kinda misogynistic, descriptions of women who are either dead maternal figures or prostitutes. contempt Steinbecks rendering, Curleys wife emerges as a relatively complex and interesting character.Although her purpose is rather elementary in the books open up pagesshe is the tramp, tart, and bitch that threatens to destroy male happiness and higher statusher appearances later in the novella become much complex. When she confronts Lennie, sugarcoat, and Crooks in the stable, she admits to feeling a kind of unashamed dissatisfaction with her spirit. Her vulnerability at this upshot and laterwhen she admits to Lennie her dream of becoming a movie starmakes her utterly charitable and much more interesting than the uninventive vixen in fancy red shoes. However, it also reinforces the novellas grim gentleman follow.In her moment of greatest vulnerability, Curleys wife trys out even greater shadowynesses in others, preying upon Lennies mental handicap, Candys debilitating age, and the color of Crookss skin in order to steel herself against harm. Women had a intemperate sense of loneliness and they desire a wiz or a companion. However, women like Curleys wife will settle for an attentive ear from a stranger. Women were often unhappily married to help turn on from the great depression in the USA. They were rendered helpless by their isolation and even at their weakest will seek to destroy those who were weaker.Oppression does not come from those who are strong or powerful but those who are also suffering. Strength is born from those who are weak and at their weakest. The American dream is impossible specially at the condemnation of when of mice and men were set because this was the eon of the great depression and the dust bowl where farmers were out of work and suffering. Therefore, Curleys wife abandons her American dream and marries Curley for financial security. Women are not referred to by their name calling but by a pronoun. It shows that they are seen as mere possessions and not even real human beings.They are insignificant and inferior to others therefore they have no name. Curle ys wife is not minded(p) a name to represent the status of women in the mid-thirties. They were ranked as low as minatory people such as crooks who is also not given a name. Alternative Portrayal of women in of mice and men is unflattering and limited from the point of view of men. Women dont have a dimension in the authors vision of the world which was surrounded by bonds of men. Women are unimportant, thus they are portrayed in a negative light. Steinbeck He was a feminist who helped raise the profile of women and their section in the 1930s.He also disagreed with the way women were treated because in the end he reveals the true disposition of her and how she was not a bad person all along. He has also made Curleys wife a complex character to teach lecturers of the 1930s that women also had feelings and were also as complex as the men. It also makes her not seem like a one dimensional character. The book only assigns women with dickens lowly roles of housewives or prostitut es. Female sexuality is a trap to ensnare men and ruin their lives. temptation to men that will lead them to their fall from perfection.For example, George and Lennie who had their lives sunk by Curleys wife. All characters are most all disempowered by Curleys wife who discriminates the men by their race, intelligence and age. When Curleys wife speaks to Lennie, the reader is afraid for Lennie because they can sense something bad will happen. Curleys wife is depicted in a different way when she is speaking to Lennie because in the beginning she was comfortably dismissed as a flirt with a temper and a manipulator. However, in the final moments before her death, Steinbeck presents his sole female character sympathetically.Her loneliness becomes the focalize of this scene, as she admits that she too has an idea of paradise that mountain have denied her. Curleys wife seems to sense, like Crooks (who notes anterior that Lennie is a good man to talk to), that because Lennie doesnt u nderstand things, a person can opine almost anything to him. She confesses her unhappiness in her marriage, her lonely life, and her bemused dreams in a passion of communication. Unfortunately, she fails to see the danger in Lennie, and her attempt to console him for the loss of his pup by letting him stroke her hair leads to her tragic death.One might take issue with Steinbecks description of her corpse, for only in her death does he grant her any semblance of virtue. Once she lies lifeless on the hay, Steinbeck writes that all the marks of an unhappy life have disappeared from her face, leaving her looking pretty and simple . . . sweet and young. The story has spent considerable time maligning women, and much has been made of their troublesome and seductive natures. It is disturbing, then, that Steinbeck seems to subtly imply that the only way for a woman to overcome that nature and restore her lost whiteness is through death.Because Curleys wife cannot bare her lonely soul t o the men around her, the men hang in in believing she is merely a lousy tart. This is due to misinterpretations by other characters. Her unattainable dreams make he seem human and the writer reiterates this through the innocence of her face in the time of her death. In sharing his vision of what it means to be human, Steinbeck touches on several themes the nature of dreams, the nature of loneliness, mans propensity for cruelty, powerlessness and economic injustices, and the uncertainty of the future.